the Mayor

Two Scenarios.

Scenario One:

They call him Mayor McCheese.

But his friends call him Bill.

William Aloysius "Bill" McCheese.

He's the Mayor.  Mr. Mayor, if you will.

Mayor McCheese.

Scenario Two:

Mayor McCheese is the Dread Pirate Roberts of McDonaldland.

And he could be anybody.

Frightening.  First, nothing could kill the Grimace.  And now, anybody could be Mayor McCheese.

Which begs the question:  what happened to the former Mayor McCheese?

That McRib is slightly less appetizing than it was....