Friday, April 04, 2014


Just putting my thoughts onto paper, here.

The city where I work, Cleveland, has 2 movie theaters, with 26 screens split between them.

Each of those screens averages 5 showings a day.

That's 130 slots a day.  (910 in a week).

Why do they show the same 8 movies between then?

Between them, there are seven showings of Non-Stop, a month old mediocre action-ish movie with Liam Neeson.

10 showings of Mr. Peabody and Sherman.  11 of God's Not Dead.  25 of Captain America.

I don't understand how that business works.  I'm not sure what kind of money goes into a showing.

But still.  Wouldn't it make good business sense to try showing something that your competition isn't?

Just kinda pissed that Grand Budapest Hotel isn't showing any closer than Chattanooga or Knoxville.

Pissed, but not surprised.

I'd be curious how many folks show up for those showings of Non-Stop.


Blogger Robert Nealis said...

Most theatres sign contracts months in advance for the first 4 weeks or so of a films run (more or less depending on popularity). This allows for efficient scheduling of multiplex operations and publication of ads and the advanced sale of tickets, but the reduced flexibility seriously hampers the ability of local management to adjust to the needs of the market - which is also an intended byproduct of the studio system.
By pre-booking all of the slots in a multiplex months in advance with their own pap, the major houses keep smaller independents from getting any screenings in the majority of markets.

PS. Go see GBH. It is the rare drama that is worth experiencing on a big screen in order to appreciate Wes Andersons visual's.

1:57 PM  

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